Jack Patterson

Learfield, VP, Social Media

Jack Patterson is the VP of social media for Learfield and based in the company's Plano, Texas headquarters. Learfield manages the multimedia and sponsorship rights for more than 120 collegiate institutions, conferences, and arenas across the country. Patterson plays a vital role in transforming Learfield Digital into a full-service 360 digital/social/interactive engine for the organization. He has been a leader in marketing and digital/social media with organizations such as the Washington Redskins, Walt Disney World, Comcast-Spectator, and SFX.

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